How We're Different From Other Natural Brands
No Harsh Foaming Agents
We skip SLS and similar chemicals completely—gentler on your mouth, especially for sensitive gums.
Micro-Hydroxyapatite, Not Nano
We use 15% micro-hydroxyapatite—clinically effective and safe to swallow, without nano particle concerns.
Truly Safe if Swallowed
Zero risk—even for children. No fluoride. No questionable botanicals. Just ingredients you'd happily eat.
Flavour Kids & Adults Love
Crafted with essential oils and fruit extracts—not overpowering or artificial. Brushing becomes a pleasure.
No Artificial Sweeteners
No saccharin, no tricks. Just clean, refreshing taste from natural extracts.
Made By A Real Dentist
Formulated by a UK dentist who uses it daily—real science, no gimmicks, and complete transparency.
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